Design talks are typically so full of past successes, stories of the Big Wins, of makin' it. A designer has done cool stuff, and they go on the lecture circuit to talk about it.

And when you are listening to those stories from the other side, it's easy to think that you are the only designer that doesn't crush it all day, every day.

There is lots to be learnt from success.

But there are painful, valuable lessons to be learnt from failures - from f*ckups.

We all make them, and it's how we learn from them that really matters.

At this exclusive, ACIDO members only event - Come behind the scenes, and hear from successful designers, who share about their most colossal f*ckups, and what they learnt from them.

This is an ONLINE event. You will be sent a zoom link to join the call on the day of the event.

Speakers (more will be announced as confirmed):

Andrew Lowe, Partner and Sr. Director of Product, Cortex Design.

Andrew Lowe is a Partner & Sr. Director of Product at Cortex Design, where he leads multidisciplinary teams in delivering design-led medical devices from idea to market. He believes exceptional products are born from embracing ambiguity, asking “why?” relentlessly, and integrating form, function, and purpose into a seamless whole. Andrew guides clients and teams through strategy, risk, regulatory complexity, and execution—ensuring every decision advances both the human experience and the business outcome. His work bridges vision and delivery, helping organizations turn bold ideas into products that matter.